the February slump...and why i can not and will NOT succumb to it this year.

social media for  small business owner is like a double-edged sword.  it's an awesome marketing tool when used effectively to reach your target market and get word out about the awesome products/services you have to offer.  however, for a business owner just starting out in an established and booming industry, it can be difficult to maintain perspective when you see others seemingly doing it big.

i'm a pretty private person, so sometimes social media is maaaaaad annoying.  like really...you have to take a picture of EVERYTHING you're doing.  "just got out of bed-click".  "making really healthy breakfast-click".  "taking a poop..smells so bad-click".  *rolling eyes*  like really?  but, in today's world and with the target market i'm appealing to, i have to find a way to stay relevant on social media without losing my mind.

i am determined to do this.  i will do this.  i WILL do this.

late February/early March is also WPPI conference in Vegas--Wedding & Portrait Photographers International.  it's a super huge expo with all of the industry's greats in one place at one time.  Sue Bryce, Amanda Holloway, Sal Cincotta, Justin and Mary Marantz, Jen Rozenbaum...you name it.  wanna check out the hottest gear for the year...it's there.  wanna check out that new album from the lab you've been wanting...it's there.  wanna network and make industry friends...it's there.

i guess i just feel like i'm in this period of isolation with the baby.  as much as one would think that makes it easy to focus...it sort of makes it more difficult.  not only because the baby requires more attention that i thought, but also because it seems like everyone is living this fabulous life and well...winter has me stuck in the house.

ok. ok.  that's it.  i've spent too many paragraphs complaining and making excuses.  yes, that's how i feel some days...but i can't let it get me down.

next February/March, i want to go to WPPI.
next year, i want to attend an Amanda Holloway class WITH my new camera and lenses and laptop.

all of these things cost MONEY...thus, ya girl has to grind out here in these streets.

so, enough complaining.  let me get back to the mission at hand.